The professional color formula management platform for finishing operations — powered by AI scanning, real-time SMS notifications, and V, your always-on troubleshooting expert.
formulaPRO Lab is a cloud-based formula management system built for professional finishing operations — from solo wood finishers to multi-branch distributor networks. It replaces handwritten logs, scattered spreadsheets, and lost labels with a searchable, shareable digital library that your entire team can access from any device.
At its core, formulaPRO Lab uses AI to read formula labels from photos — extracting colorant codes, weights, product lines, and base numbers in seconds. Every formula is stored in your company library, tagged to a customer and branch, and instantly searchable by anyone on your team. Solo finishers get a personal portable library; tint shops get a shared company library with role-based access; multi-branch networks get cross-branch search and branch-level admin controls.
Every plan — from a single contractor to a 20-branch distributor network — includes unlimited access to V, formulaPRO Lab's AI troubleshooting bot. V has deep product knowledge across finishing systems, knows your current weather conditions, can look up your specific formulas, and will tell you exactly what to buy to solve any application problem.
Included on every plan at no extra cost. V is an AI agent with expert knowledge across all major finishing and paint brands — ML Campbell, Gemini, General Finishes, Sherwin-Williams, Benjamin Moore, Behr, Kilz, PPG, Minwax, Rubio Monocoat, Spectrum Paint, and dozens more. Every user on your account — specialists, salespeople, and customers — can access V anytime by tapping the floating V bubble on the bottom right of any screen.
Ask V one question for free right here. See for yourself how V diagnoses finishing problems and tells you exactly what to buy. To ask more, just create a free account.
Try V Right Now — Free
Ask one question, no account needed
Ask V about any finishing problem — blushing, fisheyes, orange peel, adhesion, color matching, and more.
1 free question — create an account for unlimited access
Choose the plan that fits your operation. Every plan includes V at no extra cost.
Individual contractors & small crews
Perfect for independent color specialists who need a personal, portable formula log on the job site.
3 Formula Uploads / Month
Need more? When you choose the Contractor plan, you can add extra monthly uploads right from the checkout screen:
Or upgrade to Single Branch (8 uploads) or Single Branch Pro (unlimited) anytime from the Pricing page.
Users on this plan
Sign Up & Start Free Trial
Create your account at formulaPRO Lab. You get a 30-day free trial — no credit card required. Pick the Contractor plan and start logging formulas immediately.
Scan a Label
Tap the big red LOG button at the bottom of the screen. Choose a photo from your gallery or take a picture of a formula label. AI extracts all colorant data automatically.
Review & Save
Confirm the AI-extracted data — edit any fields if needed — then hit Save. Your formula is now in your personal library.
Find It Later
Use the Library or Search page to find any formula by color name, brand, product line, or customer name. Tap for full colorant details.
Troubleshoot with V
Tap the floating V bubble on the bottom right of any screen to open V, your AI finishing expert. Describe your problem (blushing, fisheyes, orange peel) and V diagnoses it, including a list of exactly what to buy.
Signature White
ML Campbell · Krystal WB
Driftwood Gray
Gemini · Armaseal
Espresso Stain
Rubio Monocoat
Coastal Fog
Sherwin-Williams
Walnut Penetrating
General Finishes
Your formula library — searchable & filterable
Point at formula label
AI Extracting…
AI label scanning — snap a photo, AI extracts everything
My lacquer is blushing after spraying. Help!
Blushing is moisture trapped in the finish. Your branch (Charlotte, NC) is at 78% humidity — above the 65% threshold for lacquer.
🛒 What to Buy:
• Retarder (ML Campbell · R-185)
• Add 4-8 oz per gallon
V — AI troubleshooting with weather & formula context
Small tint shops — 1 location
Built for a single tint shop. One specialist logs colors; the whole sales team gets read-only access.
Users on this plan
Admin: Set Up Your Company
Sign up and subscribe. Go to Company Admin → add your branch details (location, address). This becomes the home base for all formulas logged at your shop.
Admin: Whitelist Your Team
In Company Admin → Team Access, add the email addresses of your salespeople and staff. They register for free and automatically see your company's formula library (read-only).
Specialist: Scan Formulas
Your tint specialist taps LOG to scan label images. AI extracts everything. They review, correct if needed, and save. Each formula is tagged to your company and branch automatically.
Sales Team: Look Up Formulas
Whitelisted team members log in and see the full company library. They can search by customer name, color, or date to pull up exact formulas for reorder conversations.
Sales Team: Assist Customers with Reorders
When a customer calls for a reorder, the sales rep finds the formula, views all colorant details, and can message the specialist directly from the formula detail page to coordinate the mix.
Everyone: Use V for Troubleshooting
Any team member can open V to diagnose application problems — blushing, cracking, fisheyes — and get a specific product list to share with the customer or bring to the shop.
Charlotte, NC
Mgr: John D. · 142 formulas
Atlanta, GA
Mgr: Sarah K. · 87 formulas
Nashville, TN
Mgr: Mike R. · 53 formulas
Company admin — manage branches, team & customers
Signature White
ML Campbell · Krystal WB
Driftwood Gray
Gemini · Armaseal
Espresso Stain
Rubio Monocoat
Coastal Fog
Sherwin-Williams
Walnut Penetrating
General Finishes
Your formula library — searchable & filterable
Driftwood Gray
Gemini · Armaseal CV
Satin · Deep Base
✓ ConfirmedColorants (per gallon)
Full formula detail — colorants, specs & messaging
Single location — unlimited uploads
Everything in Single Branch, but with unlimited AI formula uploads per month. No caps, ever.
Users on this plan
Admin: Set Up Your Company
Sign up and subscribe. Go to Company Admin → add your branch details. With Single Branch Pro you never have to worry about running out of upload credits mid-month.
Admin: Whitelist Your Team
Add all salesperson and staff emails in Company Admin → Team Access. They register for free and immediately see your library.
Specialist: Scan Everything
Scan every single label that comes through — no rationing. Tap LOG, photograph the label, confirm AI extraction, save. Build the most complete formula library in your market.
Sales Team: Customer Formula Files
Salespeople can open any formula and add it to a customer's file. Use Customer Search to pull up a specific customer and see every color that has ever been mixed for them.
Sales Team: Proactive Reorder Outreach
Use the formula history by customer to reach out proactively: "We haven't seen a reorder for your color in 6 months — want us to schedule it?" This is where the library pays for itself.
Customers: SMS Notification
When the specialist logs a formula tied to a customer's phone number, formulaPRO Lab automatically sends an SMS: "Your color is ready." Customers can view their formula book online.
Everyone: Use V for Troubleshooting
Any team member or customer can open V. Describe a problem and V gives a diagnosis plus a 🛒 What to Buy list with exact product codes — screenshottable for a rep call.
Charlotte, NC
Mgr: John D. · 142 formulas
Atlanta, GA
Mgr: Sarah K. · 87 formulas
Nashville, TN
Mgr: Mike R. · 53 formulas
Company admin — manage branches, team & customers
Dean's Cabinets
12 colors on file
Premier Woodworks
8 colors on file
Lakeside Cabinetry
5 colors on file
Sales dashboard — manage customers & view branch matches
New match ready! Signature White
Signature White
Wurth Wood Group · Charlotte
Driftwood Gray
Wurth Wood Group · Charlotte
Espresso Stain
Wurth Wood Group · Atlanta
Customer formula book — received via SMS, viewable anytime
Multi-location — up to 4 branches
Designed for multi-location finishing operations with multiple tint specialists, salespeople, and account managers across up to 4 branches.
Users on this plan
Admin: Configure All Branches
Company AdminIn Company Admin → Branches, add each of your locations with address, manager name, and contact info. Every formula logged will be tagged to its branch so you can filter by location.
Admin: Assign Branch Admins
Company AdminFor each branch, assign a Branch Admin who manages that location's tint room details (name, email, phone, address) and can edit user app info for their branch staff. Branch Admins handle day-to-day user management so the Company Admin can focus on the big picture.
Branch Admin: Manage Your Tint Room
Branch AdminEach Branch Admin edits their tint room's details — branch name, contact email, phone number, address — and manages their branch's specialists and sales staff. They see all formulas logged at their branch but cannot see other branches unless promoted to Company Admin.
Admin: Whitelist All Staff Emails
Company AdminAdd every specialist, salesperson, and account manager email to the whitelist. Specialists get the "specialist" role (can log formulas); salespeople get read-only access by default. Role assignments happen in Company Admin → Team.
Admin: Add Customer Phone Numbers
Company AdminUse Company Admin → Customers to build your customer phone list. When a formula is logged for a customer with a phone number on file, they automatically receive an SMS notification.
Specialists: Log Formulas at Each Branch
Tint SpecialistEach branch's tint specialist taps LOG, scans labels, and confirms AI extraction. Formulas are tagged to their branch. All specialists across all branches contribute to one unified company library.
Specialists: Confirm Formulas for Reorder Accuracy
Tint SpecialistAfter a reorder is verified — same color, exact match — the specialist taps "Confirm Formula" on the detail page. This flags it as verified for exact recreation, giving the sales team confidence when presenting it to customers.
Salespeople: Build Customer Color Files
SalespersonSalespeople open Customer Search, find their account by name or phone, and view every formula ever mixed for them. They can add formulas to a customer's personal color file and annotate with notes.
Salespeople: Drive Reorders with Formula History
SalespersonUse the customer color file to identify colors that haven't been reordered in months. Reach out with full formula context. When the customer approves, message the tint specialist directly from the formula page to queue the mix.
Customers: Receive SMS Alerts & View Their Book
CustomerWhen a formula is logged for their phone number, customers receive an automated SMS and can browse every color ever mixed for them — all in their formula book.
Customers: Request Reorders via Their Formula Book
CustomerCustomers tap any formula in their book and message the specialist directly to request a reorder. They see color name, brand, product line, and a swatch image — everything they need without being a finishing expert.
Everyone: Use V for Application Problems
All UsersSpecialists, salespeople, and customers can all open V. Describe a finish problem and V auto-looks up their branch weather, their formula specs, and delivers a diagnosis plus a 🛒 exact buy list.
Charlotte, NC
Mgr: John D. · 142 formulas
Atlanta, GA
Mgr: Sarah K. · 87 formulas
Nashville, TN
Mgr: Mike R. · 53 formulas
Company admin — manage branches, team & customers
My Tint Room
Name: Charlotte, NC
Phone: (704) 555-0100
Addr: 123 Industrial Blvd
Customer Logins
Sales Staff Logins
Branch admin — add tint room, customers & sales staff logins
Dean's Cabinets
12 colors on file
Premier Woodworks
8 colors on file
Lakeside Cabinetry
5 colors on file
Sales dashboard — manage customers & view branch matches
New match ready! Signature White
Signature White
Wurth Wood Group · Charlotte
Driftwood Gray
Wurth Wood Group · Charlotte
Espresso Stain
Wurth Wood Group · Atlanta
Customer formula book — received via SMS, viewable anytime
Unlimited branches — large distributor networks
The ultimate platform for large distributors and finishing networks with 10 or more locations, dedicated account management, and industry-level analytics.
Users on this plan
Onboarding: Dedicated Account Setup
formulaPRO Lab TeamYour dedicated formulaPRO Lab account manager handles full onboarding — importing existing customer lists, configuring all branches, setting up role assignments for your entire team, and training sessions for each department.
Admin: Manage the Full Network
Company AdminThe Company Admin dashboard gives a bird's-eye view across every branch. Filter formulas by region, branch, specialist, or date range. Approve or audit any formula in the network from one screen.
Regional Admins: Branch-Level Oversight
Regional AdminRegional managers get branch-scoped admin access — they see their branches' formulas, manage their specialists, and review their customer files without visibility into other regions.
Specialists: Log at Scale
Tint SpecialistUnlimited specialists at unlimited branches all contributing to one master library. Every formula from every branch feeds into the unified company library, searchable by anyone with access.
Specialists: Confirm & Validate Formulas
Tint SpecialistConfirmed formulas are flagged across the network so any branch can reorder with confidence. Cross-branch specialists can message each other through the formula detail page to discuss edge cases.
Account Managers: Full Customer Color Intelligence
Account ManagerAccount managers use Customer Search and customer color files to know exactly what every account is running. Pull complete color history per customer, per branch, or network-wide — arming them for every sales call.
Account Managers: Proactive Reorder Campaigns
Account ManagerUse formula date history to identify accounts that haven't reordered a specific color recently. Reach out proactively with the exact formula detail in hand — close reorders faster because you already have the formula.
Customers: SMS-Driven Formula Book
CustomerEvery time a formula is logged for a customer's phone number at any branch in the network, they're notified by SMS. Their formula book aggregates colors from every branch — one place for everything.
Customers: Direct Messaging for Reorders
CustomerFrom their formula book, customers tap any color and message the specialist or account manager directly. They see the full formula card including swatch, product line, and branch — instant and accurate reorder conversations.
Analytics: Industry-Level Reporting
Company AdminThe Analytics dashboard (admin-only) aggregates colorant usage across your entire network — identify top-used products by brand, track volume by location, and export in standardized formats for reporting.
Everyone: V — Your Finishing Expert on Demand
All UsersFrom specialists troubleshooting a production run to a customer wondering why their cabinets are hazing two weeks post-install — everyone asks V. V auto-looks up location, formula specs, and current weather, then delivers a root-cause diagnosis plus a 🛒 What to Buy list.
Charlotte, NC
Mgr: John D. · 142 formulas
Atlanta, GA
Mgr: Sarah K. · 87 formulas
Nashville, TN
Mgr: Mike R. · 53 formulas
Company admin — manage branches, team & customers
Dean's Cabinets
12 colors on file
Premier Woodworks
8 colors on file
Lakeside Cabinetry
5 colors on file
Sales dashboard — manage customers & view branch matches
My lacquer is blushing after spraying. Help!
Blushing is moisture trapped in the finish. Your branch (Charlotte, NC) is at 78% humidity — above the 65% threshold for lacquer.
🛒 What to Buy:
• Retarder (ML Campbell · R-185)
• Add 4-8 oz per gallon
V — AI troubleshooting with weather & formula context
From solo finishers to multi-branch networks — every user type is accounted for.
Role Hierarchy
Solo Finisher
No company needed
Solo Tint Room
Admin + Specialist
Company Admin
Creates branches
Branch Admin
Manages tint rooms
Company Admins create branches. Branch Admins manage their tint room details and edit user info (email, phone, name). Solo users skip straight to logging formulas.
Personal library + AI scanning + V
An independent finisher or small-scale woodworker who just needs a personal formula log. No company, no branches — just scan, save, and search. Uses V for troubleshooting. Scales upload tiers as volume grows without ever changing plans.
Company admin + specialist (combined)
A single-location tint shop where the owner is both the company admin and the tint specialist. Sets up their one branch, scans every label, and can whitelist sales staff for read-only access. Sees only their own company library — never competitors.
Company admin dashboard + all branches
Runs a multi-branch operation. Creates branches, assigns branch admins, whitelists team emails, and oversees the entire company formula library. Sees all formulas across every branch in their company — but never competitor data. Can promote users to branch admin or specialist roles.
Branch management + user editing
Manages a single branch location. Creates and edits tint room details (name, email, phone, address), manages their branch's specialists and sales staff, and can edit user app info. Sees all formulas logged at their branch. Cannot see other branches unless they're also a company admin.
Sales dashboard + customer management
Logs in with their phone number. Manages customer profiles, views branch matches, builds customer color files, and flags formulas for reorder. Gets notified when new matches are logged. Can message specialists directly from any formula.
Formula book + SMS alerts + messaging
Gets an SMS when their color is ready. Logs in with just their phone number — no email needed. Sees their personal formula book with every color ever mixed for them. Can message the specialist to request reorders. Can also create a full account for more features.
Photograph any formula label from any brand. AI extracts colorant codes, weights, product line, base number, and customer info in seconds — ML Campbell, Gemini, Sherwin-Williams, and all others.
Every formula is stored in a searchable, filterable library. Filter by brand, type, sheen, customer, branch, or date. Tap any card for full colorant tables.
Enterprise plans allow search across every branch in your network. Find any color from any location instantly.
Customers with a phone number on file are automatically notified when a formula is logged for them. They're linked straight to their formula book.
Specialists, salespeople, and customers can message each other directly from any formula's detail page — formula-specific conversations for reorders and questions.
Salespeople can build personal color files per customer — linking formulas to specific accounts with notes about where and when each color was used.
Specialists can mark a formula as "Confirmed" after a verified reorder — flagging it as exact recreation ready, giving sales teams full confidence.
Aggregate colorant usage data across your network. Identify top-used products by brand, volume, and location. Export in standardized formats for reporting.
Available on every plan. Tap the floating V bubble on the bottom right of any screen. V covers ALL finishing brands, reads photos of defects to visually diagnose problems, and uses your formula data, live weather, and product specs to tell you exactly what to order.
Create jobs for customer projects, link formulas to specific orders, and track status from open to completed.
Join finishing operations across the country using formulaPRO Lab to reduce waste, close more reorders, and keep every formula exactly right.